Where to Buy the Best Vegan Lipsticks Online: Your Ultimate Shopping Guide

Looking for luscious lips and a clean conscience? You’re seconds away from finding the best vegan lipstick for your beauty routine—no animal byproducts, no animal testing, just radiant color.

Why Go Vegan with Your Lipstick?

Making the switch to vegan lipsticks isn’t just a personal choice—it’s a statement that celebrates kindness, sustainability, and innovation in beauty. If you’re new to vegan makeup, here are a few compelling reasons to try it:

No animal-derived ingredients: Say goodbye to beeswax, carmine, lanolin, and other common animal products in conventional lipsticks.
Cruelty-free: Most vegan lipsticks are also not tested on animals, supporting ethical beauty.
Cleaner formulations: Vegan formulas tend to be free from harsh chemicals and unnecessary additives.
Inclusive and sustainable: Many brands focus on eco-friendly packaging and diverse color palettes.

Searching for the perfect cruelty-free lipstick can feel overwhelming with the endless online options. But fear not—here’s your detailed guide to where you can shop the very best vegan lipsticks online and find products you’ll actually love.

The Best Online Stores for Vegan Lipsticks

Before diving into specific vegan lipstick brands, it pays to know where to shop. The right store can make the difference between a satisfying purchase and lipstick disappointment. Here are trusted online retailers that curate vegan and cruelty-free lipstick collections:

Sephora: Features a “Vegan” filter. Huge range, transparent ingredient lists, and customer reviews.
Ulta Beauty: A wide selection from established and indie vegan-friendly brands.
Credo Beauty: Specializes in clean beauty—every product listed as vegan is truly vegan.
The Detox Market: Curated collection of high-performance natural and vegan makeup from indie brands.
Thrive Market: Membership-based retailer with a dedicated vegan beauty section for budget-friendly finds.
Amazon: Convenient and fast, but make sure to check third-party seller authenticity.
Brand Websites: Shopping direct (e.g., Axiology, ILIA, 100% Pure) often gives you the biggest color selection and exclusive deals.

Top 10 Vegan Lipstick Brands to Shop Online

Let’s get straight to the color. These standout vegan lipstick brands deliver rich pigmentation, comfortable wear, and serious staying power—no animal ingredients, ever. (Don’t forget to use the vegan filter when shopping multi-brand stores!)

1. Axiology

Axiology is a pioneer in zero-waste beauty with their plastic-free, multi-use crayons and bold lipstick shades. Their formulas contain cocoa butter, avocado oil, and coconut oil for a creamy texture that keeps lips hydrated. Plus, every product is vegan, palm-oil free, and their Balmies are wrapped in recycled paper instead of a plastic tube.

Try: Balmie in Peach, Lipstick in Attitude

Shop at: Their direct website or The Detox Market

2. E.L.F. Cosmetics

Loved for affordable, accessible makeup, e.l.f. Cosmetics offers a broad range of vegan lipsticks. From satin bullets to matte liquid lips, there’s a texture and shade for every occasion. All e.l.f. makeup is 100% vegan and cruelty-free.

Try: SRSLY Satin Lipstick, Liquid Matte Lipstick

Shop at: Brand website, Ulta, Target

3. KVD Beauty

KVD Beauty was early to commit to high-impact vegan cosmetics, including their Everlasting Liquid Lipstick line—a cult favorite for bold colors and all-day wear. The innovation: richly pigmented formulas that stay put, with a comfortable, non-drying finish.

Try: Everlasting Hyper Light Liquid Lipstick, Epic Kiss Nourishing Vegan Butter Lipstick

Shop at: Sephora, Ulta, KVD Beauty website

4. Bite Beauty (Reformulated Vegan)

All of Bite’s new and reformulated lipsticks are vegan—crafted with superfood oils, pomegranate extract, and clean color pigments. Their “Power Move” lipsticks and balms sweep on full coverage in one swipe, in shades designed for all skin tones.

Try: Power Move Creamy Matte Lipstick

Shop at: Sephora

5. 100% Pure

This green beauty brand is devoted to natural, fruit-pigmented makeup. 100% Pure’s vegan lipsticks are made with nourishing butters and antioxidant-rich fruit pigments instead of synthetic colors. The results: hydrating formulas and unique hues.

Try: Fruit Pigmented Pomegranate Oil Anti Aging Lipstick

Shop at: 100% Pure’s online shop

6. ILIA Beauty

ILIA marries sleek packaging, modern colorways, and skin-friendly vegan ingredients—think hydrolyzed mango butter and organic castor seed oil. While not every ILIA product is vegan, their Color Block High Impact Lipstick and Balmy Tint Hydrating Lip Balm are plant-based.

Try: Color Block High Impact Lipstick

Shop at: Sephora, Credo Beauty, ILIA Beauty site

7. Too Faced

The iconic Too Faced “Melted Matte” lipstick is fully vegan. This liquid lipstick glides on like a gloss and dries down to a flat matte—no flaking or caking, just vibrant color for up to 8 hours. Their range also includes vegan bullet lipsticks.

Try: Melted Matte Liquid Lipstick

Shop at: Sephora, Too Faced online, Ulta

8. Lush

Known for bold beauty without harm, Lush offers a quirky collection of vegan lipsticks in glass vials, often with trends ahead of the curve. Their intense pigments and nourishing oils make each application feel like self-care.

Try: Lush Lipstick Refills

Shop at: Lush online, brick-and-mortar stores

9. Tower 28 Beauty

A rising star, Tower 28’s makeup is all vegan. Their ShineOn Lip Jelly is more than a gloss and less than a lipstick—high shine, juicy color, soothing for sensitive lips, free from common irritants.

Try: ShineOn Lip Jelly

Shop at: Sephora, Tower 28 website

10. Pacifica Beauty

Pacifica crafts affordable, ethical beauty for the modern shopper. Their vegan lipsticks feature plant butters, shea, and coconut, providing a sheer-to-medium wash or full-coverage drama. All products are gluten-free as well as vegan.

Try: Color Quench Lip Tint, Devocean Natural Lipstick

Shop at: Pacifica, Target, Ulta

Shopping Tips: Get the Right Vegan Lipstick for You

A little planning goes a long way. Browsing the abundance of vegan lipstick options online can be daunting, so here’s how to get a perfect match every time:

1. Check for Vegan Certification

Not all products labeled “cruelty-free” are vegan. Vegan means free from any animal-derived ingredients, not just abstaining from animal testing. Look for official vegan certification logos for extra peace of mind.

2. Read the Ingredient List

Common animal-derived lipstick ingredients to avoid:

Carmine (crushed beetles, gives red \ pink pigment)
Beeswax
Lanolin
Collagen
Guanine (fish scales, sometimes for shimmer)
Shellac Reputable online stores have full ingredient lists. Use the search or filter tools to show only vegan lipsticks.

3. Shop for Your Skin Tone and Undertone

Just because it’s vegan doesn’t mean it’ll flatter every complexion. Many vegan brands offer virtual try-ons or color comparers. If you’re unsure:

Warm undertones: look for coral, brick red, peach, or orange-based reds.
Cool undertones: berry, mauve, blue-reds, soft plum.
Neutral: Most colors work, but rose, nude, and classic reds are always chic.

4. Check the Return Policy

Online shopping can be unpredictable. Ensure the store allows returns or exchanges on opened lipstick if the color or formula doesn’t meet your expectations.

5. Search for “Clean” and “Natural” As a Bonus

If you’re sensitive or ingredient-conscious, look for vegan lipsticks also marked as “clean” or “natural.” These formulas exclude parabens, phthalates, synthetic dyes, and other irritants, and are usually gentler on delicate lips.

Best Places for Budget-Friendly Vegan Lipsticks

Not every vegan lipstick needs to be high-end. If you’re shopping with cost in mind, these online spots deliver full value:

e.l.f. Cosmetics: Renowned for low prices, high pay-off.
Pacifica Beauty: Naturally derived, cheerful packaging, affordable.
NYX Professional Makeup: Expansive online shade range, fun seasonal launches, vegan options clearly labeled.
Thrive Market: Look for bundles and daily deals.
ColourPop: Many lip products are vegan—most under $10.

Vegan Lipstick Subscription Boxes

Love surprises or want to explore new brands? Vegan beauty subscription boxes bring new and top-rated vegan lipsticks straight to your door.

Petit Vour: Curates luxury vegan and cruelty-free beauty, often including lipstick minis.
Kinder Beauty: Vegan makeup and skincare, with a focus on small indie brands.
Vegancuts Beauty Box: 100% vegan, always new discoveries.

Tip: Subscription boxes are also excellent for gifting!

_{Photo by ian dooley on Unsplash}

What to Avoid When Shopping Vegan Lipsticks Online

Even experienced shoppers make mistakes. Keep your basket clean by steering clear of these common pitfalls:

Assuming “Natural” equals “Vegan”: They are not synonymous. Double-check for actual vegan certification.
Trusting third-party sellers without research: For major marketplaces like Amazon, always buy from official brand stores or authorized retailers.
Impulse buying without swatching or checking reviews: Take a few minutes to look at user photos and color comparisons, especially with bold or non-neutral shades.

Not sure where to start with shade selection? These cruelty-free lipstick hues are internet favorites right now:

Classic Red: (Try KVD Beauty, 100% Pure, Axiology)
Mocha Brown & Peachy Nudes: (ILIA, e.l.f., Too Faced)
Jelly Gloss Finish: (Tower 28 Beauty)
Vivid Berry and Plums: (Pacifica, KVD, Bite)
Glazed Coral & Apricot: (Axiology, Lush)

For daily wear: Try a tinted balm or sheer lipstick. For a bold statement: Matte or satin bullet lipstick adds impact. For on-the-go touchups: Choose chubby pencils or crayon-style tubes.

Why Shop Direct from Vegan Brands?

In some cases, skipping the middleman is best for bargain hunters. Benefits of shopping directly from vegan or indie lipstick brands’ own websites include:

Full color and product selection
Access to exclusive or limited-edition launches
Special discounts, rewards, or bundle deals
More control over ingredient transparency
Higher chance of authentic, freshly made products

Frequently Asked Questions About Vegan Lipstick Shopping

Is vegan lipstick safe for sensitive skin?

Usually, yes—vegan lipsticks avoid animal byproducts that can be irritating, and many incorporate soothing plant oils and butters, making them a smart pick for sensitive lips.

How can I find out if a product is vegan?

Look for vegan badges in product descriptions, or search for the brand’s official vegan policy on their site. Trusted retailers like Sephora and Ulta will clearly indicate vegan options under product filters.

Can vegan lipsticks last as long as conventional brands?

Absolutely. Many leading vegan lipstick brands offer long-wear, high-pigment formulas that rival traditional products. Try KVD Beauty or Too Faced for transfer-resistant wear.

Are vegan lipsticks also gluten-free or allergen-friendly?

Some are, but always double-check. Pacifica and ILIA are noted for gluten-free options. If allergies are a concern, consult the ingredients and reach out to the brand for clarifications.

What’s the difference between cruelty-free and vegan lipstick?

Cruelty-free: Not tested on animals, but may still contain animal-derived ingredients.
Vegan: No animal byproducts in the formula, but may not be cruelty-free unless stated.

The best choice is lipstick that is both vegan and certified cruelty-free for peace of mind.

Make Your Next Lipstick Purchase Guilt-Free

Eco-conscious beauty devotees and first-time buyers alike agree: vegan lipsticks are the future of makeup. Shopping online means you’ll always have the widest array of shades, finishes, and formulas at your fingertips. With this guide to the best places to buy vegan lipstick online, finding your future signature color—one you feel good about wearing—has never been easier.

So, what are you waiting for? With so many incredible shades and innovative brands, your next great lipstick love story is just a few clicks away. Start exploring, swatching, and pouting—totally animal-free.

External Links

Vegan Lipsticks | Sephora Vegan Lipstick - 60 Products | Ulta Beauty 8 Best Vegan Lipsticks In 2022 The 9 Best Toxic Free Lipstick brands, Vegan and Cruelty free Vegan Lipstick & Mineral Lipstick - Pacifica